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November 22, 2019


You’ve been hearing about the CBD craze nonstop and are finally ready to try your first CBD products. Apparently it’s not quite as simple as choosing your favorite cereal off the shelf. Who knew there were so many options?! Full spectrum, broad spectrum, isolate - It can be overwhelming to decide where to start.

Never fear, we’re here to help! Read on to discover the different categories of CBD and learn how to choose the product that is best for you.

What is CBD, exactly

Let’s start with the basics. CBD, or cannabidiol, is one of over 113+ naturally occurring cannabinoids (compounds) found in the hemp plant.

Cannabinoids are able to work with the body’s Endocannabinoid System, which helps regulate many functions of the body such as mood, temperature, sleep cycles and more to help achieve homeostasis.

CBD is a cannabinoid that is known to produce a calming and relaxing effect on the body and mind. The cannabinoid THC, tetrahydrocannabinol, is known for producing the “high” effects one may feel when consuming cannabis products. CBD is a non-intoxicating cannabinoid that is widely considered safe.

To create CBD oil, CBD is extracted from the hemp plant and combined with a carrier oil, such as coconut MCT oil or hemp seed oil. It is during this extraction process that different levels of cannabinoids are established.

Understanding the CBD Spectrum 

Not all CBD is created equal. 

During the extraction process, the plant is processed to varying degrees. This means that more or less CBD may be present in the final product. This is where science comes in!

The CBD content of different products exists on a wide spectrum. The main parts of this spectrum have been categorized into the labels of full spectrum, broad spectrum, and isolate.

Now that you understand the basics, let’s explore the differences of each category. Once you understand the different parts of the CBD spectrum, choosing your ideal CBD product will be a breeze - and you’re sure to have a favorite in no time! 

Full Spectrum CBD

Full spectrum CBD is arguably the most powerful type of CBD. It’s created from full-plant extraction, which means that the final product will contain all active cannabinoids and plant compounds from the hemp or cannabis plant. That means that all of the terpenes, flavonoids, minerals, vitamins and other cannabinoids including THC from the original hemp plant are present in the final product.

In full spectrum CBD, all of the plant compounds work together in what is known as the Entourage Effect, in which the effects of each cannabinoid are maximized. It’s important to note that full spectrum CBD can contain up to 0.3% THC. Including both THC and CBD maximizes the potential benefits of the product and amplifies your results.

You will likely feel more noticeable effects when using full spectrum CBD products - which is why they’re probably our favorite! Amavi Full-Spectrum CBD Tincture is a great way to experience the wonderful effects of all parts of the 100% organic hemp plant.

Broad Spectrum CBD

To create broad spectrum CBD, full spectrum CBD is further processed to remove THC. It may still contain trace amounts, but for the most part, the THC is not present. Broad spectrum CBD contains most active cannabinoids and plant compounds that work together through the Entourage Effect, multiplying the many potential benefits that CBD products provide. 

Isolate CBD

Isolate CBD is the purest of them all. It contains 99.9+% pure CBD and only CBD! Isolate CBD is made by processing full spectrum extract even further to remove all other plant compounds that may be present except CBD. All that’s left is pure CBD in the form of an odorless, flavorless white powder that contains 0.0% THC.

We love using CBD isolate powder, which is as pure as you can get. CBD isolate powder is great for those who like to experiment, as it can be used to create your own personal care products such as lotions or creams, and can even be added to your favorite foods and beverages!

CBD isolate is a great option for those who wish to consume pure CBD without any THC.

Now that you’re basically an expert in all of the different categories of CBD and understand the CBD spectrum, you’re all ready to choose your first CBD product. Each type of CBD product has a wide variety of benefits that can help you achieve a happier and healthier lifestyle, the natural way.

For more information, check out our FAQ pagehere.

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